Powered by a commanding 2.0-liter Theta II turbocharged engine producing 290 hp paired with a Gasoline Direct Injection twin scroll turbocharger for greater power and efficiency, the KOUP delivers astonishing torque of 289 lb-ft at a low 2,000 rpm sustained to 4,000 rpm. Lower grille openings enable additional air intake for extra power.


The Kia KOUP concept features an uncomplicated yet dynamic wedge shape along its sides stemming from its glowing, carbon fiber and black chrome enhanced LED headlamp lenses.

In keeping with the KOUP’s sporty essence, Continuous Damping Control for quick movements and sharp turns paired with a sport-tuned, 4-wheel independent suspension and strut tower bar offer a tighter grip for more spirited driving.